Trade facilitation
Trade is a skill before it is a shipment.
We train exporters, freight forwarders and institutions to move goods across African borders — and to make the AfCFTA usable in practice.
How we work on trade
Who we are
A consultancy built at the crossing point of trade and capability.
M&2N Consulting is a management and organisational consultancy based in Tangier, working principally across Africa. We advise on strategy and operations, we run tailored training and capacity-building programmes, and we mentor small and growing businesses through the stretch between a good idea and a durable one.
Our work sits where trade, logistics and sustainability meet — the corridors, ports and export processes that decide whether an African business can reach a market at a price that works.
We build people. People build processes. Everything else follows from that order.
Vision
To be the reference consultancy for green trade facilitation in Africa, and for the growth-stage SMEs that depend on it.
Mission
To take on the demanding work — the special missions in management advisory and capacity building that others treat as too specific, too technical or too far from head office.
Values
Integrity and excellence. In practice that also means respect, quality and trust, because those are what the first two cost.
Culture
Exceed the brief. A deliverable that answers only the question asked is rarely worth what the client paid for it.
Presentation film
Why this firm exists, in sixty seconds.
A market that no longer holds still, the “Adapt to Market” culture we build against it, and the values we work by — set out by the founder in the firm’s own words.
- Strategic advisory
Trade facilitation
Making the difference between a product that could be exported and one that actually clears the border at a workable cost.
- Strategic advisory
SME support
Strategy from formulation through to implementation, for companies that have outgrown the way they were built.
- Strategic advisory
Sustainability
Energy transition and decarbonisation for businesses that have to fund it out of operating margin.
- Capacity building
Mentoring
Founders and project holders, from the first idea through financing and into acceleration.
- Capacity building
Training
Tailored programmes in trade, logistics and entrepreneurship — in person, online, or both.
01
Training exporters to use the AfCFTA
The How to Export with the AfCFTA training programme is developed and delivered by the International Trade Centre in partnership with the African…
02From ideation to financing with the DALIA DIVING CENTER cooperative
DALIA DIVING CENTER is a cooperative — a structure with real advantages and one real difficulty: decisions are collective, which makes the discipline…
03Restructuring HYPROCOL around a new long-term strategy
In their words
What clients said.
We called on M&2N CONSULTING when HYPROCOL reached a strategic turning point and the organisation needed restructuring around a new long-term strategy. We were looking for a dependable, effective outcome, and M&2N delivered it. What convinced us to choose them was the tailored offer, the professionalism and the command of their craft. For our part, our satisfaction is the result.
As a cooperative, we were supported by M&2N CONSULTING’s incubation practice from the ideation phase right through to securing financing. Their support was invaluable — active listening and a real ability to help us work through our challenges, which let us map out our own path toward excellence. We are now in the acceleration phase and still call on M&2N CONSULTING: a long-term partnership that is a real mark of success in post-financing entrepreneurship support.
Tell us what is actually happening.
Most engagements start with a problem that does not yet have a clean name. You do not need a brief, a budget or a defined scope to begin the conversation.
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